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Reading: In 2023, users preferred “old” games
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Aeon Dogma > Blog > Play > In 2023, users preferred “old” games
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In 2023, users preferred “old” games

According to expert reports, Diablo 4 and Baldurʼs Gate 3 Got Only 8% of total playing time

Published: April 2, 2024
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In an expansive and detailed report recently published by Newzoo, a leading authority in gaming analytics, the PC and console gaming market demonstrated remarkable growth throughout 2023, culminating in an impressive revenue haul of $93.5 billion. This figure underscores the enduring appeal and economic vitality of gaming on these platforms, reflecting a year of significant player engagement and financial success.

Among the standout titles driving this surge, Epic Games’ Fortnite reigned supreme as the most in-demand game, captivating players worldwide with its vibrant battle royale experience and ever-evolving content. Following closely behind were a roster of perennial favorites, including Grand Theft Auto V, Counter-Strike 2, Minecraft, Rocket League, Apex Legends, and the ever-popular Call of Duty franchise. Newzoo’s rankings were meticulously compiled based on the average number of active players per month, offering a clear snapshot of which titles dominated the gaming landscape over the course of the year.

Delving deeper into the data, Newzoo’s experts revealed fascinating insights into player behavior and market trends. A striking statistic from the report indicates that up to 80% of total playtime in 2023 was concentrated across just 66 games—a relatively small subset of the vast gaming ecosystem. Even more telling, 60% of that playtime was dedicated to titles released at least six years prior, highlighting the enduring popularity of well-established games. Among these long-standing heavyweights, Fortnite, Roblox, League of Legends, Minecraft, and Grand Theft Auto V collectively accounted for an astonishing 27% of all gaming hours logged throughout the year. This trend speaks to the power of nostalgia, robust community support, and ongoing developer updates that keep these older titles fresh and relevant in the eyes of players.

To provide a clearer picture of player preferences, Newzoo included a comprehensive ranking of the Top 10 Games by Average Active Players in 2023. While the full list wasn’t detailed in the summary, notable mentions included Call of Duty: Modern Warfare 3 and Counter-Strike 2. An interesting footnote accompanies these entries: both titles share executable files with their predecessors (Modern Warfare 2 and Counter-Strike: Global Offensive, respectively), meaning Newzoo’s rankings aggregate the audiences of these newer releases with their earlier iterations. This methodological nuance reflects the seamless transition of player bases within these franchises and underscores their sustained dominance. Other likely contenders for the top 10, based on their mentions elsewhere in the report, include Fortnite, Grand Theft Auto V, Minecraft, and Apex Legends, each boasting millions of monthly active users drawn by their addictive gameplay loops and vibrant online communities.

Breaking down playtime further, Newzoo found that 23% of total gaming hours in 2023 were spent on new releases and annual sequels—titles like Madden NFL and NBA 2K, which cater to sports enthusiasts with their yearly updates. However, only a modest 8% of playtime was devoted to entirely new intellectual properties, such as Blizzard’s Diablo IV and Larian Studios’ Baldur’s Gate 3. These critically acclaimed releases, while successful in their own right, struggled to compete with the entrenched popularity of older games and the predictable draw of annualized franchises. This disparity illustrates a broader challenge within the industry: capturing and retaining a sizable audience in a market dominated by familiar names and proven formulas.

Top 10 Games by Average Active Players in 2023:

* Call of Duty: Modern Warfare 3 and Counter-Strike 2 use the same executable file as previous games in the series, so the ranking takes into account the average audience of these releases and their predecessors.

Newzoo’s analysts offered a sobering assessment of the current landscape, noting that it is becoming increasingly difficult for game studios—both large and small—to expand their user bases. The saturation of high-quality titles, combined with players’ loyalty to existing favorites, creates a formidable barrier to entry for newcomers. According to the report, the most effective strategy for studios to grow and thrive lies in what Newzoo terms “evergreen games and robust content pipelines.” Evergreen titles, such as Fortnite and Minecraft, maintain relevance through regular updates, seasonal events, and expansive ecosystems that encourage long-term engagement. A robust content pipeline, meanwhile, ensures a steady stream of fresh material—new maps, skins, storylines, or gameplay modes—that keeps players invested rather than drifting to competitors. Studios like Epic Games and Mojang exemplify this approach, turning their flagship titles into living, breathing platforms rather than static products.

Looking ahead, Newzoo’s projections for the gaming market are nothing short of optimistic. The firm forecasts that total revenue across all gaming sectors—including PC, console, and mobile—will soar past $189 billion in 2024. This ambitious prediction reflects confidence in the industry’s continued expansion, fueled by technological advancements, the proliferation of live-service games, and an ever-growing global audience. For PC and console gaming specifically, the momentum from 2023’s $93.5 billion haul suggests that 2024 could see even greater gains, particularly if major releases and updates from top franchises maintain their hold on players’ attention.

The Newzoo report paints a vivid picture of an industry at a crossroads: one where legacy titles wield immense influence, new entrants face uphill battles, and success hinges on adaptability and sustained player engagement. For gamers, it’s a golden era of choice, with a blend of timeless classics and innovative newcomers vying for their time. For developers, it’s a call to action—either double down on creating lasting, evolving experiences or risk fading into the crowded backdrop of a fiercely competitive market. As 2024 looms on the horizon, the stage is set for another transformative year in gaming, with the potential to redefine what it means to capture—and keep—a player’s loyalty.

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